Featured Stories

37 Social WordPress Plugins of 2012

If you have landed on this article, it is most likely by chance or through a search on Google (or your otherwise preferred search engine) for a social wordpress plugin. If it’s the latter, then I would say that you’ve come to the right place. Social Media Marketing has become the norm now since the […]

10 Tantalizing Tips To Twitter Marketing

Its simplicity is probably the reason why Twitter is so insanely popular and addicting. Even businesses and entrepreneurs are catching up on the tweeting trend. From large, established brands to your friendly neighborhood mom-and-pop establishments, almost everyone has a Twitter account nowadays. It has become an indispensable medium for online marketers. But as simple as […]

Top 8 Social Marketing Best Practices

Social media and social network are the new way the world works. Everyone is participating to some extent and the cost set against a business for not entering are very steep indeed. It’s no longer good enough to just have a Facebook, Twitter, LinkedIn, or Google Plus page. You need to find away to monetize […]

Why Buy Online Traffic? – Pros and Cons

As everyone involved in buying or selling online knows, traffic is the lifeblood of e-commerce. Whether you’re generating page hits for an ad-supported site or drumming up business for an online store, you need people to visit your site in as great a number as possible. More than that, you need the right people to […]

The Pros and Cons of Black Hat SEO

Black Hat SEO vs White Hat SEO Black hat SEO is the use of various tactics to manipulate search engine results in order to obtain higher traffic and conversion rates. Many black hat SEO experts use automation tools to post comments on blogs, post articles on article directories and automatically post on forums to increase […]

10 Ways to Drive New Leads Through Social Marketing

Many people would agree that social media has become a norm in the online world of lead generation. Social media amplifies the potential of the Internet by allowing individuals, customers and business leads to share information and contacts. It’s not the only way to generate leads, but anyone serious about building their list of leads […]

Key Performance Indicators for Social Media Marketing

Key Performance Indicators (KPIs) are a measure of performance management used by different organizations to evaluate the success or failure of a particular product, marketing campaign or activity in which the company is involved. The list of KPIs differ from industry to industry and also from one company to another within the same industry. The […]

Socially Awkward: How to Keep Your Social Media Campaign from Turning on You

By now you probably know that social media can be a highly effective marketing tool when used correctly. Unfortunately, it can also be a great way to alienate customers or make yourself look downright silly. There are lots of things you should avoid doing in social media, and marketing in general for that matter. But, […]