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5 Reasons to Follow in the Footsteps of Sharpie For a More Successful Online Presence

Uncapping the Possibilities With Sharpie 5 Reasons to Follow in the Footsteps of Sharpie For a More Successful Online Presence Sharpies are about as ubiquitous as Mcdonald’s – they’re practically everywhere, and they can be used anywhere too. In the hands of a very artistically inclined kid (or a kid-at-heart adult), a Sharpie can transform […]

Why We ‘Like’, ‘Share’, and ‘Comment’ on Everything in Social Media

The introduction of social media has enabled us to transmit information, from details of new products and innovations to what we had for lunch, all within seconds. Networking using social media has both amazing benefits and opportunities, but raises some serious issues and concerns too. It’s sometimes difficult to decide how much information is too […]

6 Ways Social Networking Can Help Flourish A Startup

Networking is a huge deal, especially for startups. These fledgling businesses are still trying to find their place in the world, and being able to network with people who matter can help them get to their feet and set out on their own ways. In the olden days, networking was done through phone, fax, and […]

Social Metrics Pro – Today’s Guide to Social Media Marketing for Web 3.0

In this Internet age, no marketer should be left behind when it comes to technology – especially with online social media. It is one of the most competitive places to be in, and also one of the most rewarding. The concepts behind social media marketing are easy enough to grasp, but implementing them is another […]

15 Forgotten Benefits of Email Marketing

Despite the rise in other forms of online marketing, email still remains an extremely effective medium for reaching new consumers and cementing connections with existing customers. Email marketing is versatile, low-outlay and very rapid, offering a fast and efficient means of communication that translates into increased revenue. Here is a run-down of some benefits of […]

Get A Brand Journalist, Not Just A Content Writer

As individuals and businesses go about their daily activities of promoting, advertising and selling products and services in a wide range of mediums, having the right marketing mindset is critical. For example, while a marketer will often do a good job of developing an effective strategy based on standard marketing techniques and planning, it is […]

Social Media Marketing Is Paying Off In the Penguin Age

The first half of 2012 was a tumultuous period for SEO and SEM industries. As Google started rolling algorithm updates at full throttle, many were left hanging and wondering why their rankings on SERPs suddenly took a nosedive. A huge number of small-scale businesses bore the full brunt of the Google Penguin- Google’s last major […]

Measuring Social Signals With Social Metrics Pro

A great thing about social signals is that they can be easily measured. For marketers, the ability to track down social signals can spell the difference between failure and success for a social media marketing campaign. The reasons are simple: 1. You get to know which part of your marketing strategy is not working. Content […]