Featured Stories

8 Things Social Media Tells About Your Target Market

At this point, it is fairly safe to say that almost every marketer or producer knows that social media is a force to be reckoned with, both as a means of communication and for the seemingly endless marketing possibilities that it provides. Even so, most people do not know how to effectively utilize social media […]

Social Signals Factors and Your Ranking Success

Social signals provide a lot of information about a website’s marketing success but search engine optimization experts believe that these are starting to play an increasingly important role in the realm of satisfactory search engine positioning. Old-school search engine marketing is no longer delivering the effects that it was capable of producing in the past. […]

7 Ways To Influence Purchase Decision Using Social Media

The consumer purchasing process is a series of steps that you make when deciding to buy a product. According to San Diego State University, the 5 stages of the consumer purchasing process are: problem recognition, information search, alternative evaluation, purchase decision, and post-purchase behavior. Social Media Affects All Points of the Purchasing Process According to […]

6 Reasons Social Signals are the Secret to Search Success

When Google made the announcement that backlinks are no longer a major factor in search engine placement, other search engines such as Bing, were eager to jump on the bandwagon. Both major search engines are now measuring social signals when determining the placement that a website deserves in their search engine results. In order for […]

3 Easy Ways to Setup Your Social Popularity Widget

Social Popularity Widget is an extension of Social Metrics Pro plugin. You can use it to show popular social media posts from your blog. The widget picks up and displays the posts with highest social signals based on the desired selection criteria. There are 3 ways to display Social Popularity widget on your site: Using […]

Social Media Works: 10 Ways Social Media K.O Traditional Media

I was asked why Social Media is now better than traditional media, I answered with some questions: 1) “Tell me about the last product you have bought after watching an ad on the traditional media”. Most time are spent on online media than on traditional media, and “Media” has so been brought down to a […]

Why Visual Content Is Rocking The Social Media World

Social Content Has Gone Visual The snowball of visual content marketing started with Pinterest – that little, phenomenal, photo-sharing social network, whose recent rise to fame was deemed to be one of the fastest ever in Internet history (a growth rate of 85% percent was reported in the period of January to February 2012 alone). […]

25 Tweaks To Capture Attention In Social Networks

We talked about how to build your social signals. I believe everyone has an account in the top social networks like Facebook, Twitter, LinkedIn, Pinterest and the list goes on. Today we are going to talk about 25 overlooked tweaks that will help you capture attention in the social networks, a total of 25 of […]