10 Effective Aspects of a Social Media Marketing Campaign

1) Optimize Your Tweets Twitter is an excellent Social Media tool where you can promote your product or service, connect with other users, expand your reach, and potentially pull in new customers as well. For maximum effectiveness, optimize your tweets by creating a message that is short, yet potent. Use a link shortener such as […]

25 Social Signals Google is Tracking – Factors To Optimize for Higher Search Visibility

Social Signal Factors You Should Start Optimizing Today The grand-daddy of all search engines has long confirmed it. Social signal is also influencing how Bing ranks results. On December 2010, Matt Cutts- a former software engineer at Google and a member of its Search Quality team, has positively substantiated the rumors that Google was steadily […]

The New Social Intelligence: 5 Indicators that Your Content is Working

As part of Social Intelligence marketing, content marketing is one of the best ways to provide value straight to the heart of your most influential communities, the visitors on your site. We have gone one to kinda pin point some simple yet often forgotten keys to content production. It is a well-known fact that content […]

Top Ten Reasons Why Businesses Should Incorporate Social Signals in their Marketing Strategy

Social Signals – A New Age For SEO Two words – “Social”, “Signals”. It is a phrase that is being thrown around in various SEO circles lately – a term that would take the Internet world by storm and at the same time change the way we see search engine rankings entirely. What is it, […]

8 Things Social Media Tells About Your Target Market

At this point, it is fairly safe to say that almost every marketer or producer knows that social media is a force to be reckoned with, both as a means of communication and for the seemingly endless marketing possibilities that it provides. Even so, most people do not know how to effectively utilize social media […]

Social Signals Factors and Your Ranking Success

Social signals provide a lot of information about a website’s marketing success but search engine optimization experts believe that these are starting to play an increasingly important role in the realm of satisfactory search engine positioning. Old-school search engine marketing is no longer delivering the effects that it was capable of producing in the past. […]

7 Ways To Influence Purchase Decision Using Social Media

The consumer purchasing process is a series of steps that you make when deciding to buy a product. According to San Diego State University, the 5 stages of the consumer purchasing process are: problem recognition, information search, alternative evaluation, purchase decision, and post-purchase behavior. Social Media Affects All Points of the Purchasing Process According to […]

6 Reasons Social Signals are the Secret to Search Success

When Google made the announcement that backlinks are no longer a major factor in search engine placement, other search engines such as Bing, were eager to jump on the bandwagon. Both major search engines are now measuring social signals when determining the placement that a website deserves in their search engine results. In order for […]

3 Easy Ways to Setup Your Social Popularity Widget

Social Popularity Widget is an extension of Social Metrics Pro plugin. You can use it to show popular social media posts from your blog. The widget picks up and displays the posts with highest social signals based on the desired selection criteria. There are 3 ways to display Social Popularity widget on your site: Using […]

Social Media Works: 10 Ways Social Media K.O Traditional Media

I was asked why Social Media is now better than traditional media, I answered with some questions: 1) “Tell me about the last product you have bought after watching an ad on the traditional media”. Most time are spent on online media than on traditional media, and “Media” has so been brought down to a […]